Showing posts with label commercial. Show all posts
Showing posts with label commercial. Show all posts

Friday, April 29, 2011

Creatopia infomercial...take two!

The day we filmed the Creatopia infomercial was one I'll never forget.  Loren and I arrived early for hair/makeup and wardrobe and were treated like queens...people were fetching us food and coffee, our stylists were veterans of the industry and kept us entertained with stories and tips (our makeup stylist was getting ready to launch her own line of brow-care products and voiced her concern about my "sparse" eyebrows - better than a uni-brow any day I say)!

They kept an eye on us throughout the day - touching up our makeup and hair (I was told I am a high maintenance make-upee because I kept touching my eyes and licking off my lipstick), pulling up our brastraps (apparently I was "droopy") and generally making sure we looked lovely.  It was so weird to be so fussed over!

The shoot was SO much fun - Loren was a blast to work with, the crew was fantastic, but what thrilled me the most was meeting the "everyday crafters" who joined us for the shoot.  Karin gave a hysterical play by play of how these girls got chosen, but she and Gail and Denise (who has some other great photos of the day here) blew me away with their creativity and their excitement and their love of the craft.  Sometimes our industry gets so wrapped up in the ridiculousness of "scrapping celebrities" and it was such a gift to be reminded that there are INCREDIBLY talented people out in the world who just create because it brings them joy. 

I would, of course, be remiss if I didn't talk about the food.  If I wasn't already married I would still be stalking our craft services guy...a darling 20-something California dude who cooks better over a campfire burner than I could in a gourmet kitchen.  His breakfast burritos were like manna from heaven, and anyone who will serve me chips and homemade guacamole on the same plate with bacon wrapped sausage is a rockstar in my book.  Yeah, sure, there was "healthy" food like fish and salad and such for lunch, but if you look down to the end of the table you'll catch a glimpse of the homemade chocolate frosted brownie deliciousness. 

As the day drew to a close and things were slowing down the wardrobe stylist and I were chatting and I asked her advice about what to wear on HSN.  Apparently the joke around the office is that John (my boss) had to pay me to buy some clothes that weren't grey to wear on air (which is sort of true - but whatever).  So I wanted her thoughts on what colors looked good on me, etc, and she took a long pause and then said (prepare for the humiliation):

"I feel like we've become friends over the past two days and you seem really cool so I hope this won't hurt your feelings.  I will give you all the clothes on this rack AND the outfit you are wearing today for $150 if you burn the outfit you wore in here this morning."

SHAZAM!

Now - don't get me wrong...I took the clothes.  In the pile were two cashmere sweaters, three pairs of pants, two dresses, four shirts, a belt, my dignity, and a variety of other goodies.  

But I also took away the fact that I apparently cannot dress myself and am so far behind the fashion curve that I have to be bribed to dress right.  But it makes for a good story and the trip out to LA made for a lifetime full of memories, a few wonderful new friends, and a kick-ass wardrobe that...funnily enough...is mostly grey.

Tuesday, April 12, 2011

Lights, camera, action...it's the Xyron Creatopia infomercial (part one)!

A few months ago on FB I hinted that I was out in LA doing some TV to-do but couldn't tell anyone what it was.  FINALLY I can spill the beans, because the Xyron Creatopia infomercial premiered this morning on national TV! (below is this week's schedule in case you want to check it out - I believe national channels are for Eastern and Pacific time, the rest are local time)

It was one of the coolest things I have done in a long time.  We filmed in a studio not too far from Disneyland, and I walked in expecting a small room, a few dudes fiddling around with cameras, and maybe some bottled water.  What I got was a HUGE studio that had been decked out in Creatopia colors and personalized with our logo, a 28-person crew, a full craft services area, a make-up artist, a hair stylist, and...wait for it...my own wardrobe stylist!  I actually jumped up and down and squealed while clapping my hands when I got there -I am so LA cool.

We were there for two days.  The first day I got to meet my co-host Loren Chase.  I knew she was a professional actress and I expected her to be sort of aloof and stand-offish...but the moment we met it felt like we had known each other forever. From the beginning of our script reading we were cracking jokes and bouncing ideas off of each other - she made me feel so at ease and I can never thank her enough for that.  

The script reading went pretty quickly - especially once the director said to me "we've seen some of your other work and decided to just let you ad-lib everything" (meaning - you won't memorize any of your lines anyway - so we didn't bother).  Then it was time for Loren and me to try on clothes - the part I had been looking forward to/dreading the most!

I should have known I would be in trouble when the wardrobe stylist (who was also SUPER cool and nice) called me the week before and said she was going shopping for me (awesome!) but wanted to give me a list of what she had in mind in case I had any of them in my wardrobe so we could "incorporate it" in to our selections.  I got my pen and paper ready and she rattled off a list of about ten things - and I had NONE OF THEM.  Not one. Grey slacks?  No.  Crisp white blouse?  Nadda.  Anything from Anthropologie?  Do the knobs on my garage sale dresser count?  No?  Then nope.  She knew she was in for a challenge.

So Loren and I walked in to the room - and we each had our OWN RACK of clothing that had been selected just for us.  I almost cried I was so excited!

We spent the next hour or so trying on different outfits and it was like a bunch of girlfriends out at the mall.  We had SUCH a blast! It is however a test of personal self-esteem to walk out of a dressing room to a group of size-0 to 4 Californians in your size 8 pants and have them turn up their noses or tell you to turn around so they can look at your butt. :) They got us both outfitted up in coordinating clothes - complete with accessories and jewelry and shoes - and we were ready to roll!

Tomorrow...the actual shoot...and the most humilitating (yet comical) conversation I have ever had.  I love LA!